We are a consultancy focused on strategy, technology and business transformation.
","Consulty_Repeater":[{"Title":"Big Data","Description":"We help you leverage the complexity of large datasets to your advantage and use the power of Big Data to promote data-driven decision making.","Image":"icon-data.svg","Display_Order":1,"Link":"/data-ai-services"},{"Title":"Cloud","Description":"Get to market faster, better with our proven, agile approach. To make an immediate impact, speed - and quality - are the essence. We deliver both.","Image":"icon-cloud.svg","Display_Order":2,"Link":"/cloud-services"},{"Title":"Consulting","Description":"We work collaboratively with you to understand your existing digital maturity and chart a clearly defined course to achieve your ultimate objectives.","Image":"icon-consult.svg","Display_Order":3,"Link":"/managed-services"},{"Title":"Digital Media","Description":"Online marketing is no longer just a 'nice to have' it is a critical component of any serious business strategy. Our effective digital media services will enhance your online performance so you can start growing your business in brand new ways.","Image":"icon-media.svg","Display_Order":4,"Link":"/digital-media-services"},{"Title":"Software Development","Description":"We help companies reinvent or modernize existing digital platforms, products and experiences to move business forward. It's time to step into the future.","Image":"icon-software.svg","Display_Order":5,"Link":"/bespoke-software"},{"Title":"Unified Communications","Description":"Enabling cost effective communications between your staff, customers, and supply chain. We integrate voice, video, messaging, and web collaboration applications to speed up business processes, increasing productivity.","Image":"icon-communicate.svg","Display_Order":6,"Link":"/unified-communications"}],"BG_Color":"#0F0511","Who_we_are_Title":"Leaders in solutions innovation","Video_Link":"https://www.youtube.com/embed/ZEfRKJYozxA","XFactor_Title":"The X-Factor","XFactor_Description":"+OneX teams are driven to do what's right and help you realize your vision. We believe in generating success collaboratively, leaving your organization stronger after every engagement, and building trust for the next big challenge.","Button_Label":"WHO WE ARE","Button_Link":"who-we-are","Who_we_are_Repeater":[{"Title":"End-to-end business transformation partner","Description":"We design with you from start to end. Tell us what your vision is and we will work out the finer details with you. As projects progress we are there to offer technical expertise and strategy every step of the way.","Image":"icon-software-end-to-end.svg","Display_Order":1},{"Title":"Agility of a start-up with the scale of an enterprise","Description":"We know things need to move quickly so we move fast,We help our clients achieve real, tangible results, driving businesses forward to make a measurable difference. Here are just a few of the most frequent successes.
","Consulty_Font_Color":"#000000","Font_Color":"#FFFFFF","Dark_Footer":"Yes","Who_we_are_Description":"We’re advisors, strategists and engineers with a focus on people and solutions.
","Banner":{"id":5,"Banner_Heading":"People.When you think of the cloud, don’t simply think of it as a technology concept. It’s much more than that. The cloud is an innovative business model that has rapidly reshaped our ways of working—and continues to do so. It’s a whole new way of buying and using IT infrastructure, platforms and applications that enables us to become faster, more flexible and efficient than we could be when we needed to own all of our hardware and software.
\nAlthough the cloud is no longer new, many organisations have yet to wrap their heads around why it’s such a game-changer. With the move to the cloud and as-a-service models, we are now empowered to purchase technology resources on-demand and pay-as-you-go. This dramatically reduces the time, money and human resources it takes to build and deploy infrastructure and applications.
\nAs an analogy, think of it like prepaid electricity. You don’t need to own the power plant, the substation, or the cables that bring the electricity to your home. You don’t need to own the prepaid meter or the payment portal you use to buy the electricity. You decide how much power you’ll need for the week or the month and buy more as you need it. As quickly as you’ve paid for it, it is immediately accessible and allocated exclusively to you.
\nYou don’t need to commit to buy a minimum or maximum amount of electricity. Eskom and your municipality willing, you can use as much or little as you need, without penalties or limitations. The infrastructure, platform and application are owned by someone else and you are charged a service fee to access it. You get to wash your clothes, watch television, and cook without needing to own a power station.
\nFocus on ways of working, not infrastructure
\nIn much the same way, the cloud enables us to focus on what we want to do at work without the distraction and heavy capital expenditure of running a massive data center infrastructure. The pay-as-you-go model promises myriad benefits; unlocking the possibility of increased efficiency, greater agility and faster innovation. But the most powerful and fascinating potential lies in how the cloud interacts with organisational culture.
\nThe cloud has revolutionised how we manage computing resources in our workplace. In the process, it’s changing the ways in which people in these workplaces think, work and behave. The cloud forces us to interact with infrastructure and physical devices in new ways that should enable us to be more nimble, effective and efficient — if we seize the opportunity.
\nDespite the cloud offering ground-breaking ways of sharing and scaling resources, many organisations are still managing their people in archaic ways. Tomorrow’s leading organisations are those that are leveraging the cloud to reimagine and reinvent how their people work. In these times of smart algorithms, maturing artificial intelligence and commoditised tech, it’s how their people do things that can set an organisation apart.
\nWhile people are the most valuable resource in any organisation, they are complicated, confusing and no two people are completely alike. People are not binary applications; they are flesh and bone and emotion and passion and talent and magic. Even if we were to trawl libraries of science, psychology and management books to understand humans, we would always find an outlier that breaks the mould.
\nWhere people and tech intersect
\nThe more time I spend in IT, the more fascinated I am by the intersection of people and technology. There are components of the cloud model that significantly shift the way we work with colleagues, clients and collaborators.
\nSome people want to work remotely as digital nomads. Others thrive in a physical office with fixed hours and routines. It’s not a matter of one being better than another. It’s about the right solution for the right person.
\nSome people want to work on multiple projects and problems at once. Others want to focus on mastery in a single field or single task. Again, it’s not a matter of one being better than another—it’s a case of finding the right person for the right problem. Some clients want to hire full-time, in-house teammates. Others want an external team to tackle a job until it is complete. It’s about the right problem being solved by the right talent.
\nThis organisational sea-change in culture is why a move to the cloud is often accompanied by new approaches such as Agile and DevOps, which enable businesses to embrace iterative processes and rapid development. We’re seeing leading organisations reorient themselves to become more transparent, innovative, and collaborative as they shift to the cloud. The tech opens new possibilities, but it’s up to leaders and people to take advantage of them.
\nThe beauty of the cloud is that it gives us the tools and ways of working to accommodate different human needs and a range of organisational cultures and styles. This brings me to the question that shapes everything I do: What can Cloud teach us about Culture? Imagine what the world of work could look like if we grasp its capability, not just for infrastructure and applications, but for our culture and our people too.
\n\nWhen you think of the cloud, don’t simply think of it as a technology concept. It’s much more than that. The cloud is an innovative business model that has rapidly reshaped our ways of working—and continues to do so. It’s a whole new way of buying and using IT infrastructure, platforms and applications that enables […]
\n","protected":false},"author":4,"featured_media":4573,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[399],"tags":[],"yoast_head":"\nMost marketers think of TikTok as competing for users and digital marketing spend with the likes of Instagram, YouTube and Snapchat. But as a growing portion of Generation Z consumers turn to TikTok as their social media platform of choice, it is increasingly, if inadvertently, capturing traffic that would usually go through web and mobile search on Google.
\nWith nearly 12 million users in South Africa—55% of them born after 1996—TikTok has organically grown into a one-stop destination for all kinds of content. Along with lip-syncing videos and viral dance clips, TikTok has attracted communities and content creators that span every field of human interest.
\nThe platform has become an immense repository of information about everything from DIY, finance, fitness and cooking to travel, entertainment and news. The content is presented in a snappy, creative, authentic and relatable way that resonates with a visually literate, digital-native audience that has grown up with social media.
\nAlong with the depth of content, TikTok’s algorithms are also good at presenting users with content they will find interesting, based on previous interactions with the platform. That’s why many Gen Z users will turn to TikTok first when they want to know how to ask their boss for a raise, which attractions are worth seeing in London, or which kitchen gadgets are essential purchases for a home chef.
\nForward-thinking brands shouldn’t overlook this trend, and the opportunity to reach a massive, highly engaged audience. With TikTok’s targeting and optimisation tools maturing fast and the platform growing into an ecommerce destination with in-app shopping, it offers marketers a range of compelling ways to drive conversions and build their brands.
\nTikTok doesn’t offer a paid search product yet, but it offers a range of solutions that help brands to create high-performing ads and engage with their audience. It is a platform where trends and challenges go viral in a matter of hours.
\nHere are some examples of how brands can take advantage, along with best practice tips that are working well for our clients:
\n1. In-feed ads
\nThese ads appear in users’ “For You” feed and seamlessly blend in with organic content. They can be images or videos up to 60 seconds long and often include a call-to-action (CTA) button.
\nTips:
\n2.Brand takeovers
\nThis format is a full-screen, immersive ad that appears when users open the TikTok app. These ads usually last a few seconds and can include images, GIFs, or videos.
\nTips:
\n3. Branded hashtag challenges
\nBrands can create their own challenges, encouraging users to participate and create content using a specific hashtag. These challenges often go viral and generate substantial user engagement.
\nTips:
\n4. Branded effects
\nBranded effects are custom filters, stickers, or augmented reality effects that users can apply to their videos. Brands benefit from users adding these effects to their content and promoting their products or services.
\nTips:
\n5. Influencer collaborations
\nBrands can partner with popular TikTok creators or influencers to amplify their message and reach a dedicated, relevant audience. Influencers can create content featuring a brand’s products or services and provide authentic recommendations.
\nTips:
\nUnlocking TikTok’s potential for brands
\nMost brands are barely scratching the surface ofhow they are using paid media on TikTok to engage with their next generation ofcustomers. Those who jump in now can gain an advantage using the platform to create innovative executions that position them strongly with a young audience that is receptive to creative messaging and approaches.
\nBrands that excel on this platform will be those that are willing to think outside the box, take calculated risks and create captivating shareable content that feels real, transparent, personalised and relatable. They will also take the time to understand the interests and values of their users, so that they can create content that hits the right notes and stands out in a competitive market.
\nWhile TikTok won’t displace Google as the world’s leading search engine any time soon, digital marketers should certainly start thinking about what it means for their search engine optimisation strategies. This includes using hashtags effectively and considering how to optimise branded TikTok content for discoverability through TikTok itself and other search engines like Bing and Google.
\n\nMost marketers think of TikTok as competing for users and digital marketing spend with the likes of Instagram, YouTube and Snapchat. But as a growing portion of Generation Z consumers turn to TikTok as their social media platform of choice, it is increasingly, if inadvertently, capturing traffic that would usually go through web and mobile […]
\n","protected":false},"author":29,"featured_media":4562,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[399],"tags":[],"yoast_head":"\nJohannesburg, 3 August 2023 : +OneX, the new-age solutions and systems integrator in the Reunert Group, has onboarded over 300 clients and has grown its full-time employee headcount to around 320 people to enhance its value proposition. The company now aims to dramatically scale up its managed services capability and position itself as an end-to-end digital transformation partner that can help organisations across their digital consulting, cloud, unified communications, data, software, end-user computing and security needs.
\nSpeaking at the company’s inaugural +OneXplore event, CEO Rob Godlonton, said that +OneX has delivered strong growth since it was founded in the midst of the COVID-19 pandemic. Starting with Reunert’s Nashua Communications unified communications business as a base, +OneX has since grown into a strong competitor in the systems integration, enterprise solutions and managed services space though a combination of acquisitive and organic growth. The company counts major South African banks and retailers as well as many public sector entities, educational institutions and industrial companies as clients.
\nA next-generation ICT managed services success
\nGodlonton said: “Reunert offered us a once-in-a-lifetime opportunity to build a next-generation ICT managed services business from the ground up and answer the call in the South African market for an end-to-end digital transformation partner. This enabled us to design a business model that is centred on cloud-native technologies, a consulting-led and vendor-agnostic approach to solving customers’ business problems, and a more streamlined, flexible, and customised client experience. Our strength lies in the fact that we have the speed and agility of a start-up, combined with the scale and governance of an enterprise.”
\nOver the past three years, +OneX has added strong talent to its team, including the leaders and founders of the companies which have been acquired. “Today, we are a level one accredited broad-based black economic empowerment company that can offer enterprise clients a full suite of IT solutions and services,” said Godlonton.“Following our acquisitions in cloud hosting, digital media, security, and software app development over the past two years, we expect to bring new joiners on board in the months to come. This will further strengthen our capabilities and scale our business in areas such as user experience, digital consulting and managed services.”
\nKey Reasons for growth
\n+OneX’s growth was bolstered with the inclusion of Code Maven, Triple H Cloud Services, DataCore Media, MMC and EUCafrica. These companies are now fully integrated into +OneX’s brand and onboarded onto its platform and systems. In each instance, +OneX has retained key directors and owners, with the philosophy that founders join +OneX to scale and achieve their ambitions.
\nSaid Godlonton: “+OneX has the purpose of creating opportunities to improve people’s lives. That stretches from helping to address the country’s ICT skills gap and creating jobs, through to the work we do to help our clients become more profitable and competitive, up to our engagements with the community. Our overriding ambition is to be the go-to solutions and systems integrator in South Africa for clients and talent alike—able to help clients navigate the many challenges and opportunities of the digital age.”
\n\nJohannesburg, 3 August 2023 : +OneX, the new-age solutions and systems integrator in the Reunert Group, has onboarded over 300 clients and has grown its full-time employee headcount to around 320 people to enhance its value proposition. The company now aims to dramatically scale up its managed services capability and position itself as an end-to-end […]
\n","protected":false},"author":18,"featured_media":4558,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[399],"tags":[],"yoast_head":"\nOLYMPUS DIGITAL CAMERA
\n"},"alt_text":"","media_type":"image","mime_type":"image/jpeg","media_details":{"width":2560,"height":1172,"file":"2023/08/Rob-Godlonton-speaking-at-OneXplore-1-scaled.jpg","filesize":323217,"sizes":{"medium":{"file":"Rob-Godlonton-speaking-at-OneXplore-1-300x137.jpg","width":300,"height":137,"filesize":9309,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/Rob-Godlonton-speaking-at-OneXplore-1-300x137.jpg"},"large":{"file":"Rob-Godlonton-speaking-at-OneXplore-1-1024x469.jpg","width":1024,"height":469,"filesize":57158,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/Rob-Godlonton-speaking-at-OneXplore-1-1024x469.jpg"},"thumbnail":{"file":"Rob-Godlonton-speaking-at-OneXplore-1-150x150.jpg","width":150,"height":150,"filesize":5617,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/Rob-Godlonton-speaking-at-OneXplore-1-150x150.jpg"},"medium_large":{"file":"Rob-Godlonton-speaking-at-OneXplore-1-768x351.jpg","width":768,"height":351,"filesize":35980,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/Rob-Godlonton-speaking-at-OneXplore-1-768x351.jpg"},"1536x1536":{"file":"Rob-Godlonton-speaking-at-OneXplore-1-1536x703.jpg","width":1536,"height":703,"filesize":115692,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/Rob-Godlonton-speaking-at-OneXplore-1-1536x703.jpg"},"2048x2048":{"file":"Rob-Godlonton-speaking-at-OneXplore-1-2048x937.jpg","width":2048,"height":937,"filesize":203683,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/Rob-Godlonton-speaking-at-OneXplore-1-2048x937.jpg"},"resized-1200x400":{"file":"Rob-Godlonton-speaking-at-OneXplore-1-1024x469-1200x400.jpg","width":1200,"height":400,"filesize":47314,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/Rob-Godlonton-speaking-at-OneXplore-1-1024x469-1200x400.jpg"},"resized-400x400":{"file":"Rob-Godlonton-speaking-at-OneXplore-1-1024x469-400x400.jpg","width":400,"height":400,"filesize":21658,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/Rob-Godlonton-speaking-at-OneXplore-1-1024x469-400x400.jpg"},"resized-360x205":{"file":"Rob-Godlonton-speaking-at-OneXplore-1-1024x469-360x205.jpg","width":360,"height":205,"filesize":13486,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/Rob-Godlonton-speaking-at-OneXplore-1-1024x469-360x205.jpg"},"full":{"file":"Rob-Godlonton-speaking-at-OneXplore-1-scaled.jpg","width":2560,"height":1172,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/Rob-Godlonton-speaking-at-OneXplore-1-scaled.jpg"}},"image_meta":{"aperture":"1.8","credit":"","camera":"E-M1MarkII","caption":"OLYMPUS DIGITAL CAMERA","created_timestamp":"1691068287","copyright":"","focal_length":"45","iso":"1600","shutter_speed":"0.003125","title":"OLYMPUS DIGITAL CAMERA","orientation":"0","keywords":[]},"original_image":"Rob-Godlonton-speaking-at-OneXplore-1.jpg"},"source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/Rob-Godlonton-speaking-at-OneXplore-1-scaled.jpg","_links":{"self":[{"href":"https://blog.plusonex.com/wp-json/wp/v2/media/4558"}],"collection":[{"href":"https://blog.plusonex.com/wp-json/wp/v2/media"}],"about":[{"href":"https://blog.plusonex.com/wp-json/wp/v2/types/attachment"}],"author":[{"embeddable":true,"href":"https://blog.plusonex.com/wp-json/wp/v2/users/21"}],"replies":[{"embeddable":true,"href":"https://blog.plusonex.com/wp-json/wp/v2/comments?post=4558"}]}}],"wp:term":[[{"id":399,"link":"https://blog.plusonex.com/category/posts/","name":"Posts","slug":"posts","taxonomy":"category","yoast_head":"\nWe’re excited to announce that ICT industry expert, Shaun Winson, has joined us as the Executive for our Managed Services & Technology division. In his new role, Shaun will lead the division into the future as a modern, customer-centric managed services business that enables our clients to accelerate their cloud migration and digital transformation journeys.
\nWith more than 20 years of ICT experience, Shaun is a proven leader with deep expertise in operations, project management, strategic management, portfolio design and customer engagement. He joins +OneX from Altron, where he was head of managed services. Shaun is currently completing an MBA at Henley Business School, with his research focusing on the technology and managed services sectors.
\n“My new role at +OneX is a unique opportunity to help build a next-generation managed services platform,” says Shaun. “I’m thrilled to be joining a dynamic team with a fresh approach to managed services and an agile approach to collaboration across business units and disciplines. +OneX has a collaborative culture where people walk the talk, and that really appeals to me.”
\n+OneX CEO Rob Godlonton says: “The managed services landscape is changing fast as client emphasis shifts from cost optimisation to business enablement. Enterprises want technology partners that can help them unlock the benefits of digital transformation and drive superior customer and employee experiences. In this context, Shaun’s expertise makes him an ideal candidate to lead our managed services business to new heights of success.
\n“He has the operational and strategic background, ability to innovate, and track record in managed services to shape an operations and delivery model that removes complexity for our clients and helps them to accelerate their growth. Shaun will build a simple, transparent and consumption-based managed services business model that will integrate into the wider portfolio of solutions we offer our clients.”
\n\nWe’re excited to announce that ICT industry expert, Shaun Winson, has joined us as the Executive for our Managed Services & Technology division. In his new role, Shaun will lead the division into the future as a modern, customer-centric managed services business that enables our clients to accelerate their cloud migration and digital transformation journeys. […]
\n","protected":false},"author":18,"featured_media":4546,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[399],"tags":[],"yoast_head":"\nFrom the rise of virtual influencers and the advent of non-fungible tokens (NFTs) to TikTok’s explosive growth and Meta’s forays into the metaverse, we’ve seen a flurry of digital advances and innovation over the past five years. While some technologies such as virtual reality and NFTs still seem to loom far on the horizon, one heavily hyped tech that has broken through into the mainstream is artificial intelligence (AI).
\nGenerative AI tools such as ChatGPT and DALL-E are experiencing rapid growth that rivals the speed of adoption of smartphones and social media. The blisteringly quick rate of adoption threatens to leave behind marketers who don’t upskill and reskill. Many marketers are starting to question what their future role will be in an age of automation when machines do so many tasks that were once human jobs.
\nA rapid path from manual to automated processes
\nYet it’s helpful to take a step back and look at how digital media has evolved over the past 20 years. When digital advertising and marketing were in their infancy, digital marketers would spend a lot of their time manually adjusting our bids and audience strategies to optimise ad spend and get the best possible return for our clients. That all changed when Google launched its automated bidding capabilities about seven or eight years ago.
\nAll of a sudden, smart bidding enabled us to auto-optimise campaigns through machine learning with minimal human intervention. Programmatic platforms gained the ability to automatically adjust bids and targeting in near-real time based on intent singles created by users as they move through the digital ecosystem. Back then, I wondered whether digital campaign managerswere becoming obsolete.
\nDigital marketers: Needed as much as ever
\nBut in reality, we’re here several years later, arguably stronger than we were back then. Automation has been a boon for us, enabling us to become more efficient and productive. An algorithm can identify optimisations hundreds of times quicker than a human, just like a machine can see things on a medical scan faster than a human eye. But this doesn’t change the fact that we still need campaign managers and doctors.
\nInstead, technology augments our capabilities and reframes what our clients expect from us in terms of speed, accuracy and efficiency. In much the same way as an agency that uses faxes rather than email and has no smartphones would go out of business today, tomorrow’s agency will need to incorporate advanced AI and intelligent automation into its processes to remain relevant in the future.
\nIncorporating AI and intelligent automation for relevance
\nTools such as ChatGPT and marketing automation enable us to rethink what human work should be. We today recognise that humans shouldn’t be spending their time formatting emails and managing email databases because it can be automated—so we can focus on campaign strategy. Likewise, media strategists no longer need to spend as much time analysing audiencesand adjusting targets. Instead, we can focus on the business goals and guiding the machine learning algorithm to achieving those goals.
\nThis does mean that campaign managers and media strategists must evolve their skillsets to remain relevant. Campaign managers need to become business consultants who cantake a big picture view of a client’s objectives, so they can determine which platforms, and which set up strategies to use. They also need technical expertise to leverage the platforms’ automation capabilities and ensure the algorithmsare fed the right data to identify the most relevant audiences.
\nFrom siloed roles to holistic campaign leadership
\nThis change means that old job roles such as Google search specialists, programmatic experts and social media managers—all overseen by account managers or business unit directors—are no longer salient. Today, the person working on the front-line with the client needs to be the same person setting up ad accounts across all platforms, running the daily optimisations, and presenting client reports. We have thus replaced the campaign manager title in our business with the role of digital campaign lead.
\nThe role sounds like a lot of work for one person, but with the right support structure, it is, if anything, easier and more manageable. Digital campaign leads have a holistic view that siloed employees never had. They might be doing all the front-end work, but they have support of strategists, technical experts and other senior campaign managers, as well as account representatives at platform owners. And of course, with the algorithms taking care of the drudge work, they can focus more closely on client liaison and strategy.
\n\nFrom the rise of virtual influencers and the advent of non-fungible tokens (NFTs) to TikTok’s explosive growth and Meta’s forays into the metaverse, we’ve seen a flurry of digital advances and innovation over the past five years. While some technologies such as virtual reality and NFTs still seem to loom far on the horizon, one […]
\n","protected":false},"author":16,"featured_media":4548,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[399],"tags":[],"yoast_head":"\nTechnology human touch background, modern remake of The Creation of Adam
\n"},"alt_text":"","media_type":"image","mime_type":"image/jpeg","media_details":{"width":2560,"height":1707,"file":"2023/08/technology-human-touch-background-modern-remake-creation-adam-scaled.jpg","filesize":171261,"sizes":{"medium":{"file":"technology-human-touch-background-modern-remake-creation-adam-300x200.jpg","width":300,"height":200,"filesize":5609,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/technology-human-touch-background-modern-remake-creation-adam-300x200.jpg"},"large":{"file":"technology-human-touch-background-modern-remake-creation-adam-1024x683.jpg","width":1024,"height":683,"filesize":35576,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/technology-human-touch-background-modern-remake-creation-adam-1024x683.jpg"},"thumbnail":{"file":"technology-human-touch-background-modern-remake-creation-adam-150x150.jpg","width":150,"height":150,"filesize":2762,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/technology-human-touch-background-modern-remake-creation-adam-150x150.jpg"},"medium_large":{"file":"technology-human-touch-background-modern-remake-creation-adam-768x512.jpg","width":768,"height":512,"filesize":22326,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/technology-human-touch-background-modern-remake-creation-adam-768x512.jpg"},"1536x1536":{"file":"technology-human-touch-background-modern-remake-creation-adam-1536x1024.jpg","width":1536,"height":1024,"filesize":70445,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/technology-human-touch-background-modern-remake-creation-adam-1536x1024.jpg"},"2048x2048":{"file":"technology-human-touch-background-modern-remake-creation-adam-2048x1366.jpg","width":2048,"height":1366,"filesize":116403,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/technology-human-touch-background-modern-remake-creation-adam-2048x1366.jpg"},"resized-1200x400":{"file":"technology-human-touch-background-modern-remake-creation-adam-1024x683-1200x400.jpg","width":1200,"height":400,"filesize":31595,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/technology-human-touch-background-modern-remake-creation-adam-1024x683-1200x400.jpg"},"resized-400x400":{"file":"technology-human-touch-background-modern-remake-creation-adam-1024x683-400x400.jpg","width":400,"height":400,"filesize":9733,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/technology-human-touch-background-modern-remake-creation-adam-1024x683-400x400.jpg"},"resized-360x205":{"file":"technology-human-touch-background-modern-remake-creation-adam-1024x683-360x205.jpg","width":360,"height":205,"filesize":6770,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/technology-human-touch-background-modern-remake-creation-adam-1024x683-360x205.jpg"},"full":{"file":"technology-human-touch-background-modern-remake-creation-adam-scaled.jpg","width":2560,"height":1707,"mime_type":"image/jpeg","source_url":"https://blog.plusonex.com/wp-content/uploads/2023/08/technology-human-touch-background-modern-remake-creation-adam-scaled.jpg"}},"image_meta":{"aperture":"0","credit":"rawpixel.com 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As part of our Unified Communications and Collaboration (UC&C) division’s commitment to Atos Unify technology, we offer the Atos Unify OpenScape 4000 – Basic course for Service to help build the local skills base and ensure customers can maximise their use of Atos Unify Solutions.
\nThe course is for service technicians, internal service personnel and administrators, and builds technical skills in the system, including functional units, connection diagrams, the Atos Unify OpenScape 4000 Assistant, and an introduction to the Atos Unify OpenScape 4000 Expert Access.
\nAs part of the Atos Unify OpenScape Enterprise portfolio, Atos Unify OpenScape 4000 bridges the gap from legacy digital communications to IP-based unified communications.
\nWe recently hosted six ICT professionals from Copperbelt Energy Corporation, Mangosuthu University Of Technology, and University Of Fort Hare for this course. They emerged ready to install, configure, administer and maintain unified communications solutions based on the Atos Unify OpenScape 4000 system.
\nSays Johnny Kromer, Executive for UC&C at +OneX: “We’re proud to offer comprehensive training on the Atos Unify solutions as part of our longstanding commitment to the brand. We’re excited to work with enterprises as they accelerate deployment of modern UC&C platforms that are ready for the digital age. Congratulations to our delegates on completing the course.“
\nAtos Unify, has recently named +OneX, as its number one business partner for emerging markets and Asia-Pacific for two years running. +OneX UC&C has been a Unify partner for more than 30 years. The Atos Unify portfolio enables enterprises to work from anywhere using best-in-class communication, contact centre and collaboration tools.
\n\n+OneX is a proud partner for Atos Unify, the remote and distributed work brand within the Atos Group. As part of our Unified Communications and Collaboration (UC&C) division’s commitment to Atos Unify technology, we offer the Atos Unify OpenScape 4000 – Basic course for Service to help build the local skills base and ensure customers […]
\n","protected":false},"author":10,"featured_media":4528,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[399],"tags":[],"yoast_head":"\nWe’ve come a long way since the rush to enable everyone to work remotely during the first lockdowns in 2020. But, it’s fair to say that most organisations still have some gaps in the infrastructure and applications they provide to their teams for collaboration and communication. Many still face high costs in maintaining legacy architectures, while the promise of truly unified communication and collaboration is yet to be fulfilled.
\nIn many workplaces, the communication and collaboration experience is still fragmented, with inconsistencies between remote and office workers; between mobile, fixed-line and PC experiences; and between different applications and tools employees use to get their work done. And while voice and video call quality have improved in leaps and bounds, choppy audio and pixelated visuals can sometimes impair the user experience.
\nAs companies increase their focus on employee engagement and customer experience, they need to embrace modern communications and collaboration platforms that support the worlds of hybrid work and customer self-service. For many, the optimal solution lies in unified communications & collaboration as a service (UCaaS), which turns communications into a cloud-based offering.
\nA cloud-based unified comms and collaboration platform will offer an integrated solution spanning three major components: traditional telephone features such as voicemail, call routing, and call recording; collaboration and messaging tools such as instant messaging, presence information, file sharing, and audio/video conferencing; and integration of comms tools into other business applications, such as CRM and ERP systems.
\nMarket to grow to $211 billion by 2027
\nThough unified communications and as-a-service offerings are not new ideas, the pandemic has accelerated adoption around the world. According to one research report, the global market for UCaaS is forecast to grow from $57.3 billion in 2020 to $211.4 billion by 2027, recording a compound annual growth rate of 20.5% over the period. By the end of the year, 70% of organisations worldwide are expected to be using some form of UCaaS.
\nThe benefits of UCaaS echo those of many other as-a-service solutions, such as software as a service (SaaS) and infrastructure as a service (IaaS). UCaaS turns unified communication and collaboration into a secure managed service, hosted in the public or private cloud. Companies are freed from needing to maintain hardware and software infrastructure themselves; furthermore, they turn comms from a capital expense into an operational cost.
\nAbove all, UCaaS enables companies to rapidly modernise their communications and collaboration environment with a single, scalable platform that will evolve with the latest developments in the market. UCaaS enables companies to deploy a single platform with a wide range of capabilities within one easy-to-use interface. As a cloud-based service, it should ideally be easy to access from any device.
\nThis supports the imperative of improving productivity and the employee experience in a time of remote and hybrid work. One area on which vendors and enterprises alike are focusing is improving the end-user experience in virtual and mixed (virtual and real-world attendee) meetings. For example, there is growing interest in artificial intelligence (AI) solutions that use noise cancellation or automatically record and transcribe conversations.
\nHelping out hybrid teams
\nMeanwhile, collaboration solutions spanning instant chat, file sharing, real-time whiteboarding tools and more, have become a basic requirement. Solutions such as these can help hybrid teams to feel more connected when some of them are together in the office boardroom and others are logging in from their desks at home. Personalisation of UCaaS tools to cater for different remote, hybrid and in-office worker profiles is also key.
\nFor example, many solutions already allow users to customise their UCaaS chat app theme or add virtual backgrounds to video conferencing. Personalisation increasingly also means offering users features such as the ability to build to-do lists into their collaboration hub or to integrate UCaaS tools and features with approved apps to boost productivity.
\nA key part of the appeal of UCaaS solutions is that they are future-proof. Most offer open application programming interfaces (APIs) to support integration of an enterprise’s existing applications as well as of new features and applications it might want to add down the line. With innovations like AI and virtual reality waiting in the wings, companies will want to be ready.
\nIn a modern enterprise, a robust communications backbone is essential to productivity and customer experience. UCaaS puts tools in the workforce’s hands that enable them to gain an omni-channel view of the customer, so that they can offer great experiences and service. In future, this will encompass self-service channels that offer a lower cost to service, but without losing the human touch.
\nUCaaS is a foundational technology for digital transformation. It enables companies to fast-track the deployment of modern collaboration solutions that, in turn, enable them to transform their operations and offerings. It enables enterprises to not only meet employee expectations for modern working tools, but also to elevate their customer experience.
\n\nWe’ve come a long way since the rush to enable everyone to work remotely during the first lockdowns in 2020. But, it’s fair to say that most organisations still have some gaps in the infrastructure and applications they provide to their teams for collaboration and communication. Many still face high costs in maintaining legacy architectures, […]
\n","protected":false},"author":26,"featured_media":4421,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[399],"tags":[],"yoast_head":"\nWhen Tim Berners-Lee invented the web in 1989, he had a vision of creating a universal platform that anyone could use. But three decades later, some people still encounter barriers to navigating the wealth of services and applications that are available on the web. Many websites and mobile apps are still designed and structured in a way that makes them impossible to use for people with permanent, temporary, or situational disabilities.
\nYet there is a growing awareness that accessibility needs to be a priority in a world where diversity and inclusion have become government and business imperatives. There aren’t specific laws that require websites and apps to be accessible in most jurisdictions as yet. But equality and anti-discrimination laws in many countries arguably require organisations to ensure that services and information on their apps and websites are accessible to all.
\nApart from it being the right thing to do, creating accessible websites and apps also enables your organisation to expand its audience and strengthen its brand. Furthermore, an accessible website is usually easier to use for everyone, not just people with disabilities. It also may score higher on the search engines’ algorithms, helping your search engine ranking.
\nAccessibility versus usability and inclusion
\nIt’s important to make the distinction between the overlapping areas of accessibility, usability, and inclusion. Usability generally focuses on user experience design. It focuses on creating apps and websites that are effective, efficient and satisfying for users at large, without a specific focus on the needs of people with disabilities. Inclusion is about designing apps and services for all — it encompasses issues such as:
\nAccessibility, meanwhile, is the specific focus on creating websites and apps that everyone can use and access, regardless of disabilities such as visual or auditory impairment, inability to use a mouse, or cognitive or neurological disabilities. In addition to helping people with permanent disabilities that make it hard to use a mouse, for example, or to read text, accessibility benefits people with temporary disabilities such as a broken arm.
\nAccessibility in action: Checkable case study
\nCheckable is a government site that helps small and medium enterprises in New Zealand improve their digital footprint. To meet its goals, it needs to cater for people of all abilities with visible and invisible differences. To identify and address accessibility errors for Checkable, the +OneX team used AXEDevTools, a testing tool that provides detailed error messages that make it easy to diagnose accessibility issues.
\nThe tool provides documentation for most errors and offers specific guidance about how they can be corrected to meet the Web Content Accessibility Guidelines (known as WCAG), an internationally recognised set of recommendations for improving web accessibility. AXEDevToolscategorised errors into critical, serious, moderate, and minor categories, highlighting issues such as:
\nBy addressing these errors, Checkable was able to develop a site that met the WCAG’s minimum requirements.
\nTips for improving accessibility
\nAs the example of Checkable shows, today’s tools can help you to easily audit and improve the accessibility of your website. At the time of this project Paul Seremu, an intern who was part of our Workplace Experience Program,noted some practical tips:
\nCommitting to the best experience for everyone
\nWebsite accessibility is an ongoing commitment to providing an intuitive, full-featured web experience to all. It is important to maintain open communication channels with product managers and designers to understand the end goal of the product you have to deliver. Everyone has the right to access the benefits and power of the internet and apps that make daily life easier and more enjoyable.
\n\nWhen Tim Berners-Lee invented the web in 1989, he had a vision of creating a universal platform that anyone could use. But three decades later, some people still encounter barriers to navigating the wealth of services and applications that are available on the web. Many websites and mobile apps are still designed and structured in […]
\n","protected":false},"author":28,"featured_media":4267,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[399],"tags":[],"yoast_head":"\nThe world of digital marketing moves fast and has become so complex that it’s hard for anyone who doesn’t work hands-on with the major programmatic platforms every day to keep up. In this article, I answer four of the questions our clients most often ask about their digital campaigns and digital marketing fundamentals.
\n1. Why aren’t we seeing our own ads online?
\nThis is a question we often get when we’re running a lead or conversion optimised campaign for a client. In such a campaign, we use machine learning algorithms in platforms like Meta (Facebook or Instagram) and Google to target the client’s ads (and thus its budget) at the customers who are most likely to convert.
\nHere’s how it works: We add tags to your website. Then we set up conversion events, which are the actions we want visitors to perform, such as completing a lead form on your site. Platforms such as Google or Facebook use the data they constantly collect about their users and data about your website’s visitors to decide which users they’ll target with your ad.
\nThis includes behavioural data and intent signals, which enable the platform to determine how likely a user is to fill in your form or buy a product from your website. If you or your boss keep clicking on your ad or visiting your website, the algorithms will determine that you’re unlikely to convert. The platform will thus stop showing your ad to you to minimize wasted spend.
\nThe machine learning is doing its job by showing ads to people who are most likely to convert and saving you money by not showing them to those who aren’t likely to perform your desired action. But if you’re running an awareness or prospecting campaign, you’ll want to achieve a broader reach. We would set up your campaign to reach more people and drive new audiences to your website.
\n2. Should I split my campaign budget by product or advert?
\nMost of our clients have product categories or services that are higher priority or more profitable to the business than others. They often ask if they can split their budget across different products, services or categories, focusing more spend on the most valuable products and services, and less on the others. In our experience, this approach risks diluting the budget and hindering overall campaign performance. We find that it is more efficient to allow the ad platforms to auto-optimise for the best performing product or ad execution. This ensures you’re getting the conversions at the best possible cost per conversion. Google helps advertisers to maximise conversion value through its value-based bidding solution, which lets companies bid towards business priorities, such as growing profit or revenue.
\n3. Which websites are my programmatic banners showing on?
\nBefore major platforms like Meta and Google started to dominate the web, advertisers would book ads on websites and apps at a fixed cost. They would choose which ones to advertise on based on the publisher’s or industry audience data, matching their campaigns to the sites where they believed they would find their prospects and customers.
\nBut programmatic advertising allows us to be more accurate and efficient with our targeting. Programmatic platforms collect data such as intent signals, interests and behaviour about users across the web. They use this data to group audiences by their interests, what they’re in-market for, or which product or service pages they’ve viewed on your site.
\nWe can then target the audiences that are most relevant to you across whichever websites and apps they spend time on. CEOs, for example, don’t only go to business websites and LinkedIn.They have a life outside of work and may visit a range of websites, apps, and social media channels. Neglecting these channels could mean missing an opportunity to engage with them.
\n4. Why is Meta not generating as many leads as Google (or vice versa)?
\nThe answer to this question lies in the attribution model you use. If you’re using a last-click attribution model, Google will get all the credit if the last channel a user engaged with before converting was a Google search ad. But the user may have watched your video ad on YouTube, clicked on a Facebook ad, and browsed your website before they were ready to buy. Without those engagements, they would not have searched for your business a week later, clicked on your ad and converted.
\nPutting in place tools and processes for more accurate attribution modeling can help you improve campaign performance and make more informed decisions about allocating budget. You would use historical data to assign credit for sales and conversions to each touchpoint in each conversion path.
\nThe tech helps you understand how different channels work together to achieve conversions.
\nA good tool will enable you to not only see each channel that played a role in the customer journey, but will also guide you on where you are under or overspending and which channels you should allocate budget to. By identifying successful channels and tactics, you can optimise marketing strategies and allocate resources more effectively to achieve your desired outcomes.
\n\nThe world of digital marketing moves fast and has become so complex that it’s hard for anyone who doesn’t work hands-on with the major programmatic platforms every day to keep up. In this article, I answer four of the questions our clients most often ask about their digital campaigns and digital marketing fundamentals. 1. Why […]
\n","protected":false},"author":19,"featured_media":4260,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[399],"tags":[],"yoast_head":"\nAtos Unify, the remote and distributed work brand within the Atos group has named new-age solutions and systems integrator, +OneX, as its number one business partner for emerging markets and Asia-Pacific. This marks the second year running that the +OneX Unified Communications and Collaboration (UC&C) division has won this accolade. +OneX UC&C, formerly known as Nashua Communications, has been a Unify partner for more than 30 years.
\nThe Atos Unify portfolio enables enterprises to work from anywhere using best-in-class communication, contact centre and collaboration tools. The company’s solutions enable organisations of all sizes to transform the way they collaborate, creating a more connected and productive workforce which can dramatically improve team performance, individual engagement and business efficiency.
\nThe company’s secure Unified Communications-as-a-Service (UCaaS) solutions unify multiple voice, video and data networks, connected devices and applications into an easy-to-use platform that allows teams to collaborate securely, effectively and efficiently. Atos collaborates with a global network of partners like +OneX from project concept and installation, through to ongoing support and management.
\nSays Johnny Kromer, Executive for Unified Comms and Collaboration at +OneX: “Our relationship with Atos dates back to a time that we were known as Nashua Communications and the Unify product line was owned by Siemens. During that time, the market has evolved from analogue telephony to sophisticated UC&C platforms that are hosted in the cloud.
\n“Throughout these years, our focus on maintaining the highest level of certification in all product lines and delivering a world-class service to our customers has remained constant. This award recognises our commitment to excellence in delivering communication solutions to our customers. It shows that our customers can be assured that they are receiving top-quality service from a recognised industry leader.”
\n+OneX caters for a wide range of collaboration solutions, from simple PABX to full enterprise communication platforms and from on premises to all in the cloud. It also provides UC solutions integrating voice, video, messaging, and web collaboration applications, which speeds up business processes, improve time to market and make staff more productive.
\nGrowing the UCaaS segment is a priority for +OneX. According to one research report, the global market for UCaaS is forecast to grow from $57.3 billion in 2020 to $211.4 billion by 2027. By the end of next year, 70% of organisations worldwide are expected to be using some form of UCaaS. UCaaS turns unified communication and collaboration into a secure managed service, hosted in the public or private cloud.
\n\nAtos Unify, the remote and distributed work brand within the Atos group has named new-age solutions and systems integrator, +OneX, as its number one business partner for emerging markets and Asia-Pacific. This marks the second year running that the +OneX Unified Communications and Collaboration (UC&C) division has won this accolade. +OneX UC&C, formerly known as […]
\n","protected":false},"author":10,"featured_media":4247,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[399],"tags":[],"yoast_head":"\n